Platform Computing published a five part series ( one , two , three , four , five ) about the Hadoop MapReduce Challenges in the Enterprise. Some of the challenges mentioned in the Series are addressed by the NextGen MapReduce which will be available soon for download, but some of the allegations are not proper. Platform has got products around MapReduce and is about to be acquired by IBM, so not sure how they got them wrong. Platform) On the performance measure, to be most useful in a robust enterprise environment a MapReduce job should take sub-millisecond to start, but the job startup time in the current open source MapReduce implementation is measured in seconds. Praveen) MapReduce is supposed to be for batch processing and not for online transactions. The data from a MapReduce Job can be fed to a system for online processing. It's not to say that there is no scope for improvement in the MapReduce job performance. Platform) The current Hadoop MapR...